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Textiles success for Salvation Army after ENCAMS campaign

A recent meeting of the ENCAMS National Waste Advisory Committee brought together a number of the leading waste organisations in the UK to advise ENCAMS on the campaigns it might run to encourage the public to prevent waste getting into the waste stream in future years.

The Birmingham meeting also saw reports on recent campaigns which included figures from the Salvation Army showing that there had been a 22% increase in the weight of clothing deposited in banks following an ENCAMS textiles campaign.

ENCAMS – which used to be known as the Tidy Britain Group – also highlighted its extensive research it has completed on litter which will now see a variety of campaigns launched as a result. And, the organsiation also announced that it is now embarking on extensive similar research to that carried out for waste which will be used “to help formulate its waste/rubbish campaigns”.

Membership of the committee comes from a variety of organisations including the Institute of Wastes Management, the Local Authority Recycling Advisory Committee, the Environment Agency, the National Waste Awareness Initiative, WRAP, the Department of the Environment, Food and Rural Affairs, the Community Recycling Network and British Glass. Among campaigns reported by committee members there were the NWAI ‘Rethink Rubbish’ slogan and the campaigns surrounding it and the East Anglia 2002 Campaign, 'You bought it …..You sort it!’.

Christmas trees
ENCAMS reported that 2002 will be the last year it runs its Christmas tree recycling which had 260 councils taking part in 2001. ENCAMS representative Ian Cole expressed a hope that another organisation would take over
the running of the campaign.

The Environment Agency reported that it was running four campaigns. These are to stop the fly tipping of tyres, to promote the use of oil banks, on construction waste and on hazardous waste. The Community Recycling Network reported that it was running a number of campaigns. These include lobbying of government and MPs with Friends of the Earth for legislation to require local authorities to install kerbside recycling and to to continue the campaign 'measure your treasure' with the setting up a database of municipal waste sites which could augment the Valpak Recycle-more web site.

British Glass reported that in June the organisation will be running 'glass week' to
encourage the public to use bottle banks. Roadshows will take place at large
agricultural events.

For further information about the committee's work, contact: Ginette Unsworth ginette.unsworth@encams.org .

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