Latest councils to do so include Cherwell district council in Oxfordshire, and Bradford city council.
 Bradford householders being advised about their recycling services as part of the city council's doorstep campaign |
Cherwell is seeking to lift its recycling rate even further from the impressive 43% currently being achieved on its alternate weekly collection scheme.
Cllr Kieron Mallon said: “We still get questions phoned or emailed in about the scheme, and so hope that by taking our message door-to-door we'll be able to encourage more people to recycle more, more often. We've already done a small-scale pilot of the visits and found they worked extremely well.”
Languages
Doorstepping is also being used as a key method of reaching non-English speaking residents. Bradford city council is working with consultants Enventure to tailor its campaign to the various minority groups in the city.
Doorsteppers have been recruited locally to survey 2,500 households in the Girlington area on what they see as barriers to recycling, and communications are carried out in various different languages.
Enventure project manager Murray Fishlock said: “By ensuring that language was not a barrier to taking part in the survey we were confident that Bradford Council were fed back information that gave a true reflection of the Girlington community.”
In its follow-up campaign the council is now doorstepping a further 30,000 households in the district over an eight week period.
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A similar multi-lingual approach has been undertaken in Luton since April, where doorsteppers speaking a total of ten different languages have been raising awareness of the borough's kerbside recycling scheme within poorer performing areas.
Where language still poses problems for the doorsteppers on the Recycle for Luton campaign, they use “look and learn” recycling picture guides.
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