One of the posters being used in the TRAID/London Recycling campaign |
The “Suit into Loot” campaign will encourage businesses in London to hold week-long events promoting the recycling of textiles, in which staff would be able to bring unwanted clothing or shoes to work for collection.
The two organisations are now actively seeking businesses or workers who may wish to hold “Suit into Loot” weeks in their workplaces.
Sarah Jones, project co-ordinator & waste minimisation officer at London Recycling, explained: “During a given week we will supply interested offices with jute bags in which to bring in their unwanted clothes from home, and will then return at the end of the week to collect them.”
Throughout the week, London Recycling will deliver the clothing to TRAID's warehouse, where it will be weighed and hand sorted. It will then either be re-sold in one of TRAID's charity shops or recycled into new clothing to be sold. Money raised in the project will benefit overseas aid projects through TRAID, Ms Jones said.
At the end of the week, companies running the campaigns will be given certificates detailing the amount of clothing collected and an explanation of how money raised could help those abroad.
Subscribe for free