England and Somerset player Marcus Trescothick has launched a “pledge to recycle” scheme which urges householders to refuse junk mail, buy good with less packaging, and recycle and compost their waste.
Mr Trescothick said: “It is important that we all do our bit and recycle our waste, using the kerbside recycling box is easy and can make a big difference in reducing the amount of waste that we throw away.”
Under the pledge scheme, which is also being supported by Somerset player Neil Edwards, householders are invited to log onto a recycling website where they can tick pledge options such as composting and recycling more.
The council believes that, under its current bring site, kerbside and green waste recycling system, householders should be able to recycle 70% of their waste.
High performer
In 2005/06, Somerset county council recycled 40% of the 269,700 tonnes of waste produced in the region – making it already one of the highest performing areas in the country for recycling.
The council collects garden waste, paper, card, textiles, plastic bottles, metal, timber and non-meat inclusive food waste and is hoping residents will participate more in these schemes.
Councillor Hazel Prior-Sanky, portfolio holder for waste and transport at Somerset county council, said: “The pledge is a great way for people to show their commitment to the environment and they will have the option to sign up to the e-recycle newsletters, which as well as receiving lots of useful information on recycling also has prizes and competitions.”
Explaining how the pledge works, the chair of the Somerset Waste Partnership Cllr Nigel Woollcombe, said: “People can make a pledge to recycle by logging on to the Somerset Waste Partnership's recycling website www.recyclesomerset.info.”
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