Coca-Cola promotes Christmas can recycling
Coca-Cola’s iconic Christmas truck tour has once again been supported by a recycling initiative developed in partnership with recycling programme Every Can Counts.
The campaign is designed to engage customers and boost recycling across the UK. The initiative has seen volunteers from Every Can Counts meeting members of the public to discuss recycling as they a free sample of Coca-Cola at the recognisable festive truck.
Eleven stops of the Christmas truck tour included the recycling programme in locations across the country.
Giustina Diana, recycling manager, Coca-Cola Enterprises, said: “Recycling can sometimes be a confusing topic, so we hope that by discussing it with consumers in a fun and memorable way they will pick up more tips on how they can improve their own recycling habits.”
Rick Hindley, executive director, Every Can Counts added: “The Coca-Cola Christmas truck tour is an iconic event that attracts huge numbers of people and we’re pleased to be working with them to help spread the message of the importance of recycling drinks cans on-the-go.”
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Staffordshire calls on residents to recycle electrical goods
Staffordshire county council is urging residents not to forget to present their unwanted electrical goods due to be replaced this Christmas for recycling.
The council said that thousands of unwanted or broken household electrical appliances are thrown away at Christmas to make way for new gifts.
And, the local authority is highlighting the fact that many common items such as DVD players, mobile phones, alarm clocks and hair straighteners can be sent to local household recycling centres. These will then be sent to the Katharine House hospice shop in Cannock where they will be tested and if functioning, sold to raise money for charity.
Councillor Mark Winnington, cabinet member for the economy, environment and transport, said: “It is at this time of year when we all tend to have a bit of a clear out, but this year we’re asking people not to throw away their old electrical items but to recycle them instead.
“Increasing recycling here in Staffordshire remains a priority for us. It’s good for the environment, and for the planet and can save local tax payers money too. Everyone’s a winner, so remember to recycle your old electrical items this Christmas.”
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East Sussex residents urged to have a ‘green Christmas’
East Sussex council is urging householders to recycle as much as possible over the Christmas period.
Carl Maynard, East Sussex county council’s lead member for transport and environment said that Christmas is a time when residents eat and consume more than any other time of the year and so it is important to make the most of the household waste recycling sites for excess materials that they might not have space for amongst their other kerbside waste.
The sites have partial opening hours between Christmas and New Year for people wanting to dispose of excess recycling or waste.
Items such as Christmas cards and envelopes, card packaging and boxes are collected for recycling by district and borough councils, as well as cans, food tins, foil trays, jars and glass bottles.
Toiletries are also collected and in some areas, collection points to dispose of real Christmas trees will be in operation in the New Year.
Mr Maynard said that by making a small effort to sort and recycle waste over the festive period can help make East Sussex a “greener county.”
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Alupro promotes aluminium recycling at Christmas
The Aluminium Packaging Recycling Organisation (Alupro) has created resources to help local authorities encourage aluminium recycling this Christmas.
The resources include an animated video to promote recycling through the festive season, adding to the range of advertising templates that are provided free on the company media library.
Many local authorities have downloaded the templates to adapt and use them as part of their festive campaigns.
Rick Hindley, executive director of Alupro said: “It’s surprising how many of our festive treats come packaged in aluminium. From oven ready turkeys in aluminium trays to party food, and of course there’s the 175 million mince pies we’ll be munching our way through.
“So Alupro is reminding everyone to put drinks cans, pie cases, kitchen foil and turkey trays in their recycling.”
Mr Hindley added that the Christmas campaign supports the work it does with local authorities throughout the year to encourage residents to recycle their metal packaging.
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