Following what the companies have described as “a successful period of partnership”, CRJ Services and Matpro Machinery have announced the full amalgamation of the two companies into a single brand.
From the start of the month (1 April 2019) the Matpro Machinery brand has ceased and will instead function as the sales arm of CRJ.
In a statement, the company said that the change follows two and a half “successful years of Matpro Machinery operating alongside CRJ Services, which saw both companies pool physical and human resources to bolster their offerings.”
Now, CRJ, which has its head office in Knutsford, Cheshire, says that by operating as a single company, it will be able to streamline internal processes which in turn will allow it to meet customers’ demands “more effectively”.
CRJ Services describes itself as an industry-leading hirer of mobile recycling equipment, offering machine servicing and spare part sales alongside a hire fleet of over 80 machines. Matpro Machinery was a leading UK and ROI distributor of recycling equipment for world renowned brands; HAAS Recycling, Steelweld, Weima, Ecostar and Nihot.
“Since Matpro’s inception in 2014, it has always been our aim to keep our business structure lean and controlled; allowing us to offer our products and services at value. We feel it important to become as efficient as possible by consolidating both companies into a single brand, encapsulating all of our business streams,” said Ben McQuaid, director of Matpro Machinery.
Under the overarching CRJ brand, will sit five sub-brands which will denote each aspect of their offering: CRJ Hire, CRJ Sales, CRJ Parts, CRJ Service Support and CRJ Organics.
“This change of structure will make customers dealings with CRJ / Matpro more efficient and clearer in cases where both companies have collaborated on customer projects. We are all very excited to take this next step in CRJ’s development. Following the successful partnership with Matpro, it was the obvious progression to incorporate both companies into a single brand. Both our customers and employees will feel the benefit of the simplified arrangement,” commented Rob Symons, director at CRJ Services.