| SITA creates SITA
Recycling and reveals 15% recycling rate
(23.05.2002)
The UK's largest waste management
company has emphasised that it is looking
to grow its recycling activities
SITA, the UK's largest waste
management company has created SITA Recycling
and at the same time reported a 15% recycling
rate.
The new business will operate
as a new national "corporate division" and
be run by Paul Dumpleton as general manager.
As well as providing a focus for handling its
existing, waste paper volumes, the development
also reflects SITA's plans to play its part
in the move to increase the recycling of municipal
and commercial waste.
Mr Dumpleton explains the concept
of the new businesss: "We established
a company — Sita Power — to handle landfill
gases and Sita Recycling is something similar
to that. This is a corporate and not a regional
function and I report in to the main board
director Marek Gordon."
The general manager confirms
that the new division "has been set up
to reflect the growing importance that SITA
sees for recycling within its business structure." In
the past, although the company has dealt with
huge volumes of waste paper and construction
and demolition waste, it has been best known
for its landfill and energy from waste work.
Audit
In tandem with creation of the
new company, SITA carried out an audit of all
material it handled in the UK and found that
it recycles some 1.47 million tonnes annually.
This tonnage includes 350,000 tonnes of waste
paper per annum, 320,000 tonnes of construction
and demolition, 225,000 tonnes of composting
of organic waste, 90,000 tonnes of metal out
of CA sites, 60,000 tonnes of glass and 10,000
tonnes of plastics. The balance is made up
by recycling other materials such as 80,000
tonnes of bottom ash.
SITA Recycling's activities have
been split into two core regions with an emphasis
on paper recycling. Operations manager for
the Midlands and the North is Tony Payne. London
and the South are the domain of Graeme Coombs.
In particular Mr Payne will be responsible
for the marketing of the paper products generated
from the business through a trading and marketing
base in Nottingham. This means that SITA Recycling
will provide a single marketing arm for all
the paper collected although implementation
of this, emphasises Mr Dumpleton, will be "through
a process of evolution — it will not happen
overnight."
An important aspect of the operation
will be strengthening the links SITA already
has with SITA Recycling internationally as
well as developing links in the UK. For paper,
the international market will be important
although a considerable tonnage is sent to
UK domestic mills. The company recycles about
350,000 tonnes of paper and cardboard each
year with exports going to the Far East and
Europe.
The processing and shredding
of paper will be carried out to various degrees
at different depots. Waste paper processing
and security shredding at Tipton and Barking,
waste paper at Oxford and Swindon and security
shredding alone at Reading and Brighton. The
security shredding is an important part of
the business. Mr Dumpleton explains: "We
are very pleased to have one of the largest
security shredding site in London and we have
a significant portfolio of lawyers and blue
chip companies."
Dwarfed
The UK paper operation is dwarfed
in terms of the paper recycling carried out
on a European scale by SITA. Mr Dumpleton points
to the company overall in Europe handling close
to four million tonnes a year of paper. "The
centralising of volumes gives us better recognition
in the marketplace because when we are talking
to paper mills with one voice we are better
placed to negotiate on price and to respond
to market conditions."
The precise targets for growing
SITA's UK paper recycling business are not
being revealed. The company confirms that in
Germany and France it has targeted 20% of the
market. Says Mr Dumpleton: "This gives
us a voice but means we are not over exposed.
With natural growth we will grow to that size
in the UK. Here one million tonnes equals 20%
but this is not our target. in the UK we have
not set ourselves such a target target, but
yes we do want to get bigger."
He explains that profitability
is the main issue. "We have to give shareholders
confidence to invest in the business further.
Additional volume with consistent profitability
and good budget performance will help open
up investment."
As for the future, Mr Dumpleton
says that this is going to involve developing
a national infrastructure service — which will
see the introduction of baling and other recycling
facilities "We have many sites with waste
management licences, landfill sites and elsewhere.
Where it makes sense to develop a recycling
infrastructure we will do that but we are likely
to do it at the point of natural arising."
This expansion of facilities
ties in with SITA's view that waste management
in the future is going to be much more about
source segregation, particularly in the commercial
and industrial sector. Mr Dumpleton explains: "Light
materials, plastic and card don't travel far,
you can't afford to move five tonnes of cardboard
100 miles."
Growth
This network of facilities will
also help SITA with its service provision. "SITA
has seen a tremendous growth in national accounts
and we have got to have the infrastructure
to meet customers geographic requirements," he
notes
The plastics side of the business
sees the bulk of SITA's recycling coming from
material arising in the commercial and industrial
sector. The local authority side, says Mr Dumpleton,
is not so easy although SITA is probably the
largest collector of bottles, taking in about
3,000 tonnes a year. "The nuts and bolts
are that there are not many local authorities
that can afford it. Landfill tax and the National
waste Strategy targets are both weight driven
and public demand is often not sufficient to
encourage an authority to invest in the significant
cost of bottle recycling.. "
As for the future, Mr Dumpleton
says: "There is a real desire to increase
recycling by the government, our customers
and the public. At SITA we intend to develop
our facilities and operations even further
to meet the rising demand for greater recycling." |